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iPhone · coming soon · free to start

Wish out loud. Get surprised.

Princess Treatment is the wishlist for couples – for the things you’d love, the trips you dream of and the small breaks you need. Your partner plans in secret.

Wishes, the partner view and five plans are free. No account, no ad networks.

Coming soon to the App Store

Three kinds of wishes

Things

Save a product from Safari, Amazon, Instagram or Etsy with one tap from the share sheet.

Experiences

A weekend in Vienna, a cooking class, that one concert.

Little breaks

“No cleaning for me this week”, “An evening to myself”, “You do bedtime tonight” – with an end date, no guilt.

Princess Treatment by Made by PB is a wishlist app for couples on iPhone. You save the things, experiences and little breaks you’d love; your partner sees them, can quietly turn one into a plan and reveals it when the moment is right – and the other way round. Plans stay in the planner’s own iCloud, so the surprise holds. Wishes, the partner view, your profile, five plans and two occasions are free; Princess Treatment Pro costs $3.99 a month, $17.99 a year or $39.99 once, and one purchase covers both of you. The app needs no account with us, uses no ad networks and is coming soon to the App Store.

How it works

Your partner plans in secret

Your partner sees your wishes and can quietly save one as a plan. Plans live only in their own iCloud, so you never see what has been picked, bought or booked. When the moment comes, they tap “Reveal” and the wish moves to your “Fulfilled” list.

Occasions, reminded in time

Birthdays, your anniversary, Valentine’s Day and your own occasions, with gentle reminders two months, two weeks and two days ahead. Reminders never show what you are planning.

Know what they like

Your partner fills in their own sizes, favourite brands, flowers and no-gos, so a gift fits. With Pro, a widget suggests one small thing your partner asked for, like taking over bedtime tonight.

Both ways, no scores

Both of you can wish and both of you can plan – for every couple, any gender, any love. There are no points, counters or read receipts: wishes are invitations, not orders, and you can disconnect at any time.

Princess Treatment Pro – one purchase for both of you

Unlimited secret plans, all occasions with every reminder, reveal on a date, checklists and budget, the “small gesture today” widget and Face ID lock for plans. Whoever buys invites their partner, who has Pro for as long as you are connected.

Private by design

No account with us, no ad networks, no tracking. Your wishes live on your devices and in iCloud; secret plans stay in the planner’s own private iCloud and are never shared. Connecting needs an iPhone with iCloud on both sides – without a partner, the app works as your personal wishlist and secret planner.

Prices

Free

$0

Wishes, partner view, profile, 5 plans and 2 occasions

Pro yearly

$17.99 / year

7 days free, then billed yearly

Pro monthly

$3.99 / month

Cancel monthly

Pro lifetime

$39.99 once

Pay once, no subscription

Planned prices in the US App Store; in Germany and Austria €3.99, €17.99 and €39.99 incl. VAT, other storefronts at the local App Store price. One purchase covers both connected partners, and Family Sharing is on. Subscriptions renew automatically unless cancelled at least 24 hours before the end of the period; manage them in your Apple Account settings.

Coming soon to the App Store

Frequently asked questions

Is Princess Treatment free?
Yes. Wishes, the partner view, your profile, five plans and two occasions are free. Princess Treatment Pro adds unlimited plans, all occasions with every reminder, reveal on a date, checklists and budget, the widget and Face ID lock for plans, for $3.99 a month, $17.99 a year with a 7-day free trial, or $39.99 once.
Can my partner see what I am planning?
No. Plans are stored only in your own private iCloud and are never shared, not even with your partner. Notifications, widgets and occasion reminders never show plan content. Your partner only finds out when you tap “Reveal”.
What happens to our data?
Your wishes, plans, profile and occasions are stored on your iPhone and in iCloud. If you connect, wishes, profiles and occasions are shared in an iCloud area of the partner who sent the invitation. Made by PB has no account system, no server and no access to this data, and the app contains no analytics, ad networks or tracking.
Which devices does it need, and when is it available?
Princess Treatment runs on iPhone with iOS 26 or later, in English and German. To connect, both partners need an iPhone with iCloud. The app is coming soon to the App Store; this page will link to it once it is available.
Do we both need to buy Pro?
No. One of you buys Pro and invites the other, who then has Pro for as long as you stay connected. Family Sharing is also on.
Does the app contain ads?
There are no ad networks and no tracking. The curated experience ideas may contain affiliate links; they are marked as ads, contain no identifier of you, and Made by PB may receive a commission if you book through them.

Experience ideas in the app may contain affiliate links. They are marked as ads and carry no identifier of you; Made by PB may receive a commission if you book through them. Princess Treatment is for adults aged 18 and over.

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